Build-A-Bear Furry Friends Are On Sale For Just $5.50 For Two Days Only

Mark your calendars!

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If you have a little one in your life who would love a Build-A-Bear to cuddle with, you should plan on snagging one next week as part of the store’s National Hug Day. On Jan. 20 and 21, you can make select furry friends for $5.50 each at Build-A-Bear. This offer is only valid in-store and on these dates only.

If you can’t make it into a store on those days, there are deals to be had online as well. Select bears will be available for $10 each online on Jan. 20 and Jan. 21. You must be a Build-A-Bear Bonus Club member to participate in the National Hug Day promotion. The Bonus Club is free to join.


As part of the promotion, guests will also be able to make a wish on a colorful, limited-edition heart to place inside the bear.

Three Lil’ Cub bears are available for the National Hug Day promotion: Lil’ Cub Pudding, Lil’ Cub Walnut and Lil’ Cub Brownie. Each customer may purchase up to six Lil’ Cubs at $5.50 each.

The company promoted the event on their official Instagram page, writing, “CeleBEARate National Hug Day with a beary special offer! Join us in stores on 1/20 and 1/21 to make select furry friends for just $5.50 each!” Again, the offer is only available in store, not on the website.

Build-A-Bear is also making virtual hugs available to send for free via a special collection of GIFs. This adorable honey hug would be sure to brighten a loved one’s day.


And the best part? Not only are the virtual hugs free, but you can also send as many as you like.

Will you be building some special bears for National Hug Day?