Instagram’s New Feature May Help Save Lives

Instagram made the most important update yet.

Instagram is a widely used form of social media. But as far as social media outlets go, it definitely feels a lot less involved than say, Facebook and Twitter. However, a new update will remind you that Instagram is full of a community of friends, too. Along with amazing photos, of course.

Refinery29 points out that while you’re posting light-hearted photos of your adventures and your very best brunches, Instagram is also there to help if you have mental health concerns about a friend.

According to the publication, if a friend posts about self-harm, you can anonymously report it. Then, your friend will get a message that reads, “Someone saw one of your posts and thinks you might be going through a difficult time. If you need support, we’d like to help.” The app provides a list of suggestions for hotlines to call, etc.Seventeen points out that Instagram worked with groups like National Eating Disorders Association and The National Suicide Prevention Lifeline to come up with the language for the prompts and messages the person will receive.

The update took effect on Oct. 17, which is also the day that Instagram teamed up with Seventeen to launch the hashtag #PerfectlyMe to celebrate what makes us individuals.

#PerfectlyMe is a celebration of strength,” Instagram chief operating officer Marne Levine told the magazine. “It’s about the strength of the support networks that we have seen grow steadily across Instagram, and the strength of individuals in these communities who are redefining beauty standards and building a culture of positivity.”

Instagram is striving to be more than a place to document your life through photographs. It’s about sharing what makes you, you. And with this update, the app is only reminding us of that. Don’t forget to use #PerfectlyMe to get involved with others in the Instagram community who are happy to celebrate their unique selves, too.

[h/t: Refinery29]