This London Tube Stop’s Ads Have All Been Replaced With Cat Pictures

If you’re riding the tube through London and happen to arrive at the Clapham Common station, you might notice something a bit unusual: pictures of cats—lots of them.

The whole thing started on Sept. 12 and runs for two weeks. A group named Glimpse created the tube transformation project called Citizens Advertising Takeover Service. Get it? CATS? The group thought it would be terrific to replace all the advertising (or adverts, as the Brits call them) with cat images. So they cranked up a Kickstarter campaign this past April, with a goal to raise £23,000. They roared past that initial goal and the cats are now up!

[kickstarter id=”1115177097/the-citizens-advertising-takeover-service-cats”]

Many of the featured cats are from Cats Protection, the UK’s largest feline welfare charity. The group helps 200,000 cats and kittens each year, according to its website, yet there are still thousands of kitties in need of new homes. If you’re looking to adopt a kitten or cat, please check out their site.

Other cats are from Battersea, and organization that was founded in 1860 and has rescued, reunited and rehomed over 3.1 million dogs and cats.

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