Give The Gift They Want: The Most Popular Gift Cards For 2015

A Visa gift card will likely be the most popular gift card given this holiday season.

CardHub released its 2015 holiday season projections today, and the list of most-popular also includes Amazon, American Express, iTunes and Walmart. Gift card’s with the highest resale value, according to CardHub’s projection, are Shell, Walmart, Target, and MasterCard.

The average shopper is likely to spend an average of more than $173 on gift cards alone, CardHub said.

2015’s most-popular gift cards:

Visa gift card
Amazon gift card
American Express gift card
iTunes gift card
Walmart gift card
Target gift card
Starbuck gift card
Netflix gift card
eBay gift card
Google Play gift card

Cards With The Highest Resale Value In 2015:

Shell gift card
Walmart gift card
Target gift card
Mastercard gift card
Home Depot gift card
Costco gift card
Apple Store gift card
Babies R Us gift card
Visa gift card
IKEA gift card

See CardHub’s full list of projected popular gift cards

“The gift cards that increased in popularity the most from 2014 to 2015 are the TJ Maxx Gift Card, the Chick-Fil-A Gift Card and the Home Depot Gift Card,” CardHub said in a release.

“The gift cards whose popularity declined the most in the past year are the Ikea Gift Card and the QVC Gift Card.”

More from WalletHub and CardHub: 2015 Black Friday Freshness Report

Photo by 401(K) 2013