This Is How Target’s New $5 Rosé Compares To A Rosé From Trader Joe’s

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Since Target launched its California Roots wine label last year, I have been a big fan. For the $5 price point, there aren’t many competitors that offer a collection of affordable, quality wines that include Cabernet Sauvignon, Chardonnay, Pinot Grigio, Moscato and a red blend.

Now, just in time for summer, the retailer has added a rosé to its wine offerings. It is the perfect beverage accompaniment to picnic lunches and al fresco dinner parties!

But how does Target’s new $5 rosé stack up against the competition? I found a similarly priced rosé from another favorite affordable wine destination, Trader Joe’s, and poured some glasses for a taste test to find out.

Target’s California Roots Rosé Vs. Trader Joe’s 2016 Acrobat Rosé of Pinot Noir

I headed to Trader Joe’s to pick up a $5.99 bottle of 2016 Acrobat Rosé of Pinot Noir. Like Target’s California Roots Rosé, the Acrobat one is a dry rosé, meaning neither wine is overly sweet. But that was where the similarities ended.

Target’s California Roots is pale pink in color and super-fruity for a rosé that’s on the drier side. Unlike some other less expensive wines, I appreciated that this rosé didn’t leave a funky or metallic aftertaste in my mouth. Instead, it’s a very smooth wine with notes of citrus and berries.

In comparison, Trader Joe’s Acrobat Rosé is a darker ruby color. I tasted less fruit and more notes of honey with this wine. If you have only ever tried Trader Joe’s Two Buck Chuck wine, then you’ll be pleasantly surprised at the quality of the Acrobat rosé. Online, I found it for sale for over $14, so buying it for $5.99 from Trader Joe’s makes it a steal.

Courtesy of the author

So, Which Rosé Did We Prefer?

While both wines are very drinkable, I prefer the Target rosé a bit more, thanks to its crisp, fruit-forward flavor and slightly less expensive price tag.

I’m not the only one who thinks so, either. recently conducted its own taste test and came to the same result, choosing the California Roots Rosé over a $30 bottle from another brand.

Still, if you’re a fan of sweeter rosés, then both the Target and Trader Joe’s rosés will probably be too dry for you. However, since I personally love a low-sugar rosé, I will be stocking up on this California Roots winner the next time I hit up Target. Because at $5 a pop, this is a wine you don’t have to wait for a special occasion to indulge in — any  summer evening will do!