This spa is designed to have you feeling like you’re at Hogwarts.
Wand & Willow Day Spa in Murfreesboro, Tenn. is owned by Harry Potter super-fan Wendy Piedad.
“I wanted something that is unique to my personality,” Piedad said.
The rooms in Wand & Willow are decorated with Harry Potter fixtures like bowtruckles, nifflers and owls.
“It was very important for me to not have it be gimmicky or hit you in the face when you walk in like you’re in a retail store. I wanted it to be soothing and something that would cater to both Harry Potter fans and non-Harry Potter fans alike,” she said.
Many first-time customers are also first-time spa-goers.
“I get a lot of first-time visitors. [Afterward,] they always feel more in tune with themselves and happy they’ve had their self-care and that’s really important to me,” she said.
About 60% of her customers come because they share Piedad’s enthusiasm for the Harry Potter stories.
“A lot of the die-hard Harry Potter fans will come decked out in Harry Potter clothes or their house crests’ colors,” she said.
Piedad said sharing her trade and the love for the series is her goal.
“[To] just make everyone feel welcome and at home and let everyone believe there is a little magic inside of us… that’s what keeps people coming back,” she said.
Take a look inside this magical spa in the video below: