Victoria Beckham, a Green Bay Packers player, a university football coach and the Los Angeles city council president. Any idea what they all have in common? I’ll wait while you guess.
Take your time.
No clue? I didn’t think so. Hint time!
They are part of an exclusive group of 11 people—five women and six men—who are followed on Twitter by restaurant chain KFC. Just those 11, although the restaurant itself has 1.24 million followers.
Any guesses as to why? Here’s another clue: All the women were members of the group The Spice Girls in the 1990s. All six men are named Herb.
So… the restaurant chain’s Twitter followers represent *drumroll please* KFC’s famous fried chicken recipe has 11 herbs and spices.
Get it? “Herbs” and “Spices” (aka Spice Girls).
KFC told the Associated Press it has been following the 11 people for about a month, but the clever trick has only recently gone viral thanks to Twitter user @edgette22, whose Tweet about the mystery now has more than 300,000 shares.
.@KFC follows 11 people.
Those 11 people? 5 Spice Girls and 6 guys named Herb.
11 Herbs & Spices. I need time to process this.
— 🅴🅳🅶🅴 (@edgette22) October 19, 2017
The internet is loving the new found social media gem, saying the person who runs KFC’s Twitter account deserves a raise.
the person that runs the KFC account needs a raise. I don't care how much they make now. GIVE THEM A RAISE.
— Samantha O'Pumpkins (@sicklittlejag) October 19, 2017
Even the Colonel himself thinks @edgette22 is a social networking genius.
Didn't see that coming. pic.twitter.com/V8WRbNQRk6
— 🅴🅳🅶🅴 (@edgette22) October 21, 2017
Other restaurants are getting in on the joke too, including Wendy’s whose social media folks just now realized KFC wasn’t following them back.
Just realized they weren't following back.
Good joke though.
— Wendy's (@Wendys) October 20, 2017
We should point out, however, that there appears to have been a Tweet a few days before the one that went viral, but it didn’t seem to pick up much traction. It does look like Twitter user @laurelbartlettt may be the one who deserves credit for the discovery, though.
KFC follows 11 people.. 5 of them are members of the spice girls and 6 of them are guys named Herb.
— L (@lohaxbar) October 16, 2017
Now, some Twitter users are now trying to get her Tweet to go viral instead.
I’m un-retweeting the other guys tweet…might not do much good but you never know…
— Will O'Hara 👨🏽💻 (@willohara) October 22, 2017
Who knew 11 herbs and spices could get so much attention on social media?! The “Herbs” followed include Green Bay Packers cornerback Herb Waters and jazz musician Herb Alpert.
Other Companies’ Clever Social Media Posts
KFC is far from the only business to get clever or hilarious on social media. After all, it’s pretty much like free advertising, so businesses should always take advantage! And with around 65 million other business pages to compete with, you have to stand out.
Check out some more funny business and brand Tweets below:
— Charmin (@Charmin) December 7, 2015
— JetBlue (@JetBlue) December 1, 2015
Good morning texts are cute, but have you tried bringing her Taco Bell?
— Taco Bell (@tacobell) January 3, 2016
I'm not saying eating Skittles Tropical will magically transport you to Hawaii for the Pro Bowl. But you could try? pic.twitter.com/zsh3vGM3me
— SKITTLES (@Skittles) January 30, 2016