Fans of Hostess products, we have some exciting news. You will soon be able to get Hostess Honey Buns and Donettes in cereal form. Thanks to a collaboration between Post Consumer Brands and Hostess, consumers will soon be able to enjoy two new kinds of cereal: the Donettes Cereal, inspired by the Hostess powdered mini donuts, and Honey Buns Cereal.
The cereal will be on some grocery store shelves toward the end of December. It will also be available in major retailers nationwide as of January 2019.
I think I just came up with my New Year’s resolution: Eat more Hostess cereal.
According to press materials, “The latest tiny and sweet offerings from Post can be enjoyed in a bowl with milk or straight from the box, for a breakfast everyone will love.”
It sounds like a match made in heaven!
Here’s what the box of Donettes cereal looks like. As you can see, they’ve even captured the powdered sugar effect. The taste-testers at Delish say the cereal comes through in terms of taste. As for texture, the site describes the cereal as “puffier than a Cheerio” and “crunchier than the original Donettes, but with a similar powder that stays in your mouth.”
Here’s the Honey Buns cereal, where the swirls of cinnamon goodness are clearly visible. According to the team at Delish, the taste is similar but sweeter than the traditional Cinnamon Toast Crunch:
This is not the first time Hostess has parlayed its famous sweet snacks into new food items. Last year, the company launched limited-edition Twinkies and SnoBalls ice cream. Cake and ice cream is a classic combination, so these treats make almost too much sense.
Here’s the ice cream as spotted in a grocery store and posted to Twitter by @theimpulsivebuy:
— The Impulsive Buy (@theimpulsivebuy) January 23, 2017
While it might feel a little wrong to indulge in ice cream for breakfast, the new Hostess options make a perfectly acceptable morning meal. You’ll get all the feeling of dessert but in a cereal!
Will you give these new cereals a try?