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Two years ago, the makers of Lucky Charms held a contest. Ten unbelievably lucky winners received special-edition boxes containing only the marshmallows from the inimitable cereal. An entire box of marshmallows!
Well, the world wasn’t satisfied with just 10 winners, and staged a revolt. Now, Lucky Charms is offering 10,000 people the chance to win a bag full of marshmallows! Will you be one lucky champs?
“Fans of Lucky Charms are obsessed with our marshmallows,” senior marketing manager Priscilla Zee said in a press release. “We were overwhelmed with calls, e-mails, and tweets last year, asking for a box of our Lucky Charms marshmallows. So this year we wanted to give them even more opportunities to win.”
The contest will be rolled out over the course of a year. The first phase only runs through May 31, so jump on it quickly. To enter, all you have to do is buy a specially marked box of Lucky Charms and enter the code (found on the inside of the box on the back panel) online at MarshmallowOnly.com. If you can’t find a specially marked box (or for some reason don’t want to buy one), you can also request a mail-in code.
From there, you’ll find out right away if you have a winning code. If you do, you should receive your special box of marshmallow-only Lucky Charms in the mail a few weeks later.
The special Lucky Charms boxes with the codes for a chance to win will be on store shelves across the U.S. soon, so keep an eye out! The contest will run through December 2017, and official rules can be found at MarshmallowOnly.com.
If you can’t be one of the winners, there’s still hope! You can buy big containers of similar marshmallows from Amazon or from candy company IT’SUGAR. Come to think of it—who wants to take the chance of not winning when you could just pay a little extra to make sure you get your own giant bag of marshmallows?